Sure, you could blog your life away.
You could squint at your Macbook until 1:30am,
wearily hammering out that third post for the week.
You could check your Pinterest-Facebook-Twitter-Instagram analytics
like a trained rat hitting the “food” button.
You could take on sponsored posts you hate,
just to raise your average blogging income to $4 per hour,
and pray that a big blogger links to you…soon.
Or you can learn how to connect with the right audience
and uncover the one thing they really want to buy from you
…that was in front of your face the entire time.